STANDARD EDITION
Listing Presentation
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Presentation Cover Sheet prominently
displaying the prospect's name and mailing address, date of
presentation, agent's name, brokerage, and office address and
important phone numbers. |
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An alternate Cover Sheet with Subject
Picture is available. |
| An alternate Cover Sheet with Agent
Photo is available. |
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Presentation Cover Letter explaining
the purpose of this proposal, the importance of selecting the best
agent, you, and all of the ways you will make the experience of
selling a home a good one. |
| An alternate Cover Letter is
available for agent teams. |
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Why Use a REALTOR®?
explains the importance of hiring a
REALTOR®. |
| Determining the Value of Your Home
explains the process of arriving at an initial listing price. |
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The Importance of Intelligent
Pricing shows how pricing a home properly from the start
exposes it to the greatest number of potential
buyers. |
| The Subject Property Profile
displays detailed information about the property to be listed. |
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An alternate Subject Property
Profile which includes a photo is
available. |
| Comparative Market Analysis Summary
lists a brief description of each property selected to be included
in the CMA. |
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The Picture CMA provides the most
complete description of each property included in the CMA along with
a photograph of the property, if available. |
| A Comparable Property
Flyer can be printed for each property selected for the
CMA. |
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The Columnar CMA provides
a more detailed description of each property with information being
arranged in a format that allows for making easy
comparisons. |
| The Columnar CMA with Subject
Property is identical to the Columnar CMA except that it
includes details about the subject property. |
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The Columnar CMA with
Adjustments provides a worksheet to price adjust the
comparables to the features of the subject property in order to
determine the value of the subject property. |
| Comparative Market Analysis
Statistics provides an analytic view of the properties you
have selected for the CMA. |
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Pricing Your Property to
Sell gives the suggested price range based on the Price
Adjusted CMA results or the properties selected for the
CMA. |
| The Pricing Strategy Worksheet
provides you with an opportunity to describe, for the prospect,
current market considerations and specific pricing
recommendations. |
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The Seller's Estimated Proceeds
Worksheet is used to show the seller the approximate cash that will
be realized from the sale. |
| The Marketing Plan Worksheet can be
used to outline, for the prospect, your marketing strategy. |
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Services You Will Receive outlines
what you will do for the prospect once they have decided to list
with you. | |
| When An Appointment is Made provides
some tips for the home seller to prepare the day of a showing. |
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Preparing Your Home provides the
seller with some helpful tips for getting their property ready for
showing. | |
| A Resume that contains formatting
similar to the other pages... |
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...along with a Customer Reference
List. | |
| The Conclusion wraps it all up by
highlighting the key components of the presentation. |
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An alternate Conclusion is available
for agent teams. | |
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195 Froehlich Farm Blvd